The Drawer

Every user takes a unique journey through your site and deserves an equally unique experience. Fulcrum’s Personalization Drawer factors in over 10,000 different variables in milliseconds to deliver each user personalized recommendations. Fulcrum’s AI driven recommendation engine factors in the users stage in the funnel along with their content affinities, location, referrer, and more to ensure the user is always being shown content relevant.

Here’s how it works: 

  • Choose the KPI’s that most important to your business
  • Fulcrum’s AI Drawer engine read’s over 10,000 different attributes in real time to ensure that each user gets the personalized content that will drive the largest increase in conversion rate
  • Use Fulcrum’s 60-Day pilot program to launch A/B test against your current site to measure the improvement to your conversion funnel