Real-Time Personalization
Personalized Recommendation
Fulcrum delivers real-time product and user personalizations to engage and move users through the funnel while increasing conversion rates and accelerating revenue growth.
WHY IT MATTERS
You’re Missing Out On Revenue
Most Brands Miss Easy Wins
Research shows that brands that don’t use real-time personalization and product recommendations lose up to 37% in revenue, significantly underperforming compared to competitors. Fulcrum makes it fast and easy to launch high-impact recommendation strategies that grow revenue. Pure and simple.
Fully Executed – Very Little Effort
Fulcrum is installed in minutes not days or weeks. Fully integrated with the top ecommerce plugins you are up and running immediately. Our team manages the entire process allowing your team to manage your business. No complex developer work, just software and service that performs.
THE ENGINE
Fulcrum Powers Performance
Fulcrum powers personalization across every key marketing channel, boosting engagement and accelerating conversions.
Fulcrum offers:
Real-Time Personalized Product Recommendations
Checkout Product Bundling
Abandoned cart recovery with product recommendations
User segmentation and journey personalization
A/B testing
Detailed reporting
DRIVE GROWTH
High Impact Personalization Strategies
Cross Sell & Up Sell
Display personalized complementary products to dramatically increase AOV and create an improved user experience.
17-35% conversion rate increase
(Source: Monetate 2025)
Personalized Product Recommendations
Go beyond generic “top sellers” by recommending products tailored to each user’s browsing behavior, past purchases, and preferences.
10-20% conversion rate increase
(Source: WiserNotify, 2025)
Real-Time Recommendations
Deliver relevant, in-the-moment product suggestions and personalized experiences that enhance the shopping journey, boost engagement, and drive faster conversions.
7-17% increase in revenue
(Source: Epsilon/Contentful, 2025)
Display Past Product Interests
Re-engage shoppers by showing products they’ve previously viewed, creating a personalized experience that increases conversion rates.
12-23% conversion rate increase
(Source: Monetate 2025)
