What it costs

Priced on your site's traffic.

Using an average of monthly visitors, Fulcrum provides you with a consistent monthly cost.

What's included:

  • Fulcrum install consisting of about 10 minutes

  • Fully managed ongoing support, you don't have to run anything

  • Real-time personalization for every user across your entire site

  • Fully managed testing prior to live deployment

  • Access to real-time reports showing the exact impact of Fulcrum

  • Free 45-day pilot

  • ROI guarantee

  • Nightly recompute keeps every recommendation current with real-time behavior

Calculator

Calculate your monthly cost.

Cost is determined by your site traffic.

All 27 traffic bands
Monthly visitors, up to Monthly price
25,000 $1,500
31,000 $1,600
40,000 $1,650
50,000 $1,750
60,000 $1,850
72,000 $1,900
88,000 $2,000
110,000 $2,300
140,000 $2,600
175,000 $3,000
215,000 $3,400
260,000 $3,800
300,000 $4,100
350,000 $4,500
440,000 $5,250
525,000 $5,900
605,000 $6,600
700,000 $7,300
875,000 $8,500
1,075,000 $10,000
1,300,000 $11,750
1,500,000 $13,000
1,750,000 $14,500
2,150,000 $17,000
2,625,000 $20,000
3,025,000 $22,250
3,500,000 $24,500

Monthly visitors is the unit because every visitor, new or returning, gets a live profile that Fulcrum updates on every visit and serves for the rest of the month, so it measures what it costs to serve you. That is separate from the guarantee, which measures what you get back. Read the guarantee .

Try Fulcrum for 45 days - zero cost.

Test before you invest. Get a fully managed, fully provisioned user personalization instance for free for 45 days. Find out why 92% of brands who experience the results of the Pilot become Fulcrum customers.