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Real-time audiences produce real-time results

Anyone can build an audience. The challenge in marketing is building the right audience.

Fulcrum makes segmentation easy, letting you analyze real-time performance and target the most accurate audience every time with a message, experience, or promotion that resonates with them.

Build better Audiences

Easily build highly-segmented audiences based on user behavior and interests for more personalized marketing. Fulcrum automatically updates your audiences as users move through the funnel, taking the manual hassle of audience creation off your plate.

Plus, Fulcrum’s Implementation Team helps build your conversion funnels and affinity groups to make your segmentation that much easier.

Use Audiences to create Personalized Experiences

Easily create custom audiences and then deploy personalized experiences to increase engagement and accelerate conversion. Create these experiences within a website or email campaign.

Use Audiences to create Personalized Experiences

Easily create custom audiences and then deploy personalized experiences to increase engagement and accelerate conversion. Create these experiences within a website or email campaign.

Start leveraging Audiences with the following solutions:

Web
Personalization

Treat every site visitor like a VIP, with messaging and content experiences tailored specifically to each user.

Recommendation
Engine

Make meaningful recommendations to highly-segmented audiences using data science and machine learning.

Contact us

Reach out to us and have a quick conversation to learn how Fulcrum can increase conversion for you business.