See Fulcrum
in Action!
Fulcrum leverages real-time customer behavioral data to dynamically change content on the page.
Try it yourself by clicking a button to alter the page!
DYNAMIC STICKY BARS
Promote dynamic CTA’s for specific audiences. Example: Channel
The leader in outdoor gear since 1967.
Get your seasonal camping gear now!
Instagram followers get 10% off!
DYNAMIC HERO BANNERS
Personalize in a natural way by dynamically changing the text or image on the home page. Example: Location
PRODUCT RECOMMENDATIONS
Highlight relevant products, based on general trends or individual user interests. Example: Affinity
Stone Creek
Trekker Puffer
$280.00
★ ★ ★ ★ ☆
Yondr
Flex 4-Person Tent
$165.00
★ ★ ★ ★ ☆
Sundance
Waterproof Boot
$211.00
★ ★ ★ ★ ★
Reign
Paint Spray Parka
$425.00
★ ★ ★ ★ ★
Kaplan
Ski Helmet
$125.00
★ ★ ★ ★ ★
SkyLite
High Sun Goggles
$176.00
★ ★ ★ ★ ☆
Yondr
Flex Powder Boot
$665.00
★ ★ ★ ★ ☆
Clarke
Bluebird Goggles
$220.00
★ ★ ★ ★ ★
Ryder
Youth Snow Boot
$55.00
★ ★ ★ ★ ★
Realm
Winter Parka
$76.00
★ ★ ★ ☆ ☆
Realm
Bib Ski Pant
$47.00
★ ★ ★ ★ ★
Wanderr
Wool Snow Beanie
$40.00
★ ★ ★ ★ ★
The examples above highlight some common use cases for personalizing based on Channel, Location, Affinity, Funnel Stage, and more.